Privacy Policy

1. Who we are

AV Xpert Limited is the controller of the personal information described in this policy.

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us at info@avxpert.co.uk.

2. What this policy covers

This Privacy Policy explains how we collect, use, store and protect personal information when you contact us, request a quotation, place an order, create or use an online account, use our website or otherwise interact with us.

We are committed to handling personal information fairly, lawfully and transparently.

3. The personal information we collect

Depending on how you interact with us, we may collect personal information such as your name, company name, job title, email address, telephone number, billing address, delivery address and details relating to your enquiry, quotation, project, event or account.

If you create an account on our hire shop, we may also store account-related information needed to allow you to log in, view past quotations, orders and related account history.

We may also collect technical information such as IP address, browser type, device information, pages viewed and interactions with our website, where this is permitted through our cookie and consent controls.

4. How we collect your information

We collect information directly from you when you contact us by phone, email, contact form, in person or by any other method of communication.

When you submit a contact form or enquiry, we store the details you provide in our systems so that we can respond, create quotations, manage customer records and provide our services effectively.

We may also collect limited technical and usage information through cookies, analytics tools, live chat systems and similar website technologies.

5. Why we use your information

We use personal information to respond to enquiries, prepare quotations, supply products and services, manage bookings, projects and customer accounts, process payments, maintain business records, provide customer support and improve our website and services.

Where you choose to receive marketing communications, or where we are otherwise permitted to contact you in accordance with applicable law, we may also use your information to send updates about relevant services, news, blog content or offers.

6. Our lawful bases for processing

We process personal information using one or more lawful bases under the UK General Data Protection Regulation (UK GDPR), depending on the circumstances.

These may include taking steps at your request before entering into a contract, performing a contract with you, complying with legal obligations, pursuing our legitimate interests in running and improving our business, and consent where consent is required, for example for certain marketing or non-essential cookies.

7. Marketing communications

If you choose to subscribe to marketing communications, updates or blog content from us, we may use your contact details to send relevant emails using Mailchimp or a similar email communication platform.

You can unsubscribe from marketing emails at any time by using the unsubscribe link in the email or by contacting us at marketing@avxpert.co.uk.

8. Cookies, analytics and remarketing

Our website uses cookies and similar technologies to help the site function, remember preferences, understand performance and, where appropriate consent has been provided, support analytics and remarketing activity.

We use Google Analytics 4, typically deployed through Google Tag Manager, to help us understand how visitors use our website. We also use Zendesk Chat and may use Google Ads remarketing technologies to help us understand website engagement and to show relevant follow-up advertising.

You can find more information about the cookies and similar technologies we use, and how to manage your preferences, in our Cookie Policy.

9. Who we share personal information with

We may share personal information with trusted service providers and professional advisers where necessary for the operation of our business and the delivery of our services. This may include providers of website hosting, cloud systems, customer databases, email systems, analytics tools, live chat tools, marketing platforms, payment processing and professional advice.

Examples of third-party services we may use include Google services, Mailchimp and Zendesk.

We may also disclose information where required to do so by law, regulation, court order or other legal process.

We do not sell your personal information to third parties.

10. How long we keep personal information

We keep personal information for as long as reasonably necessary for the purposes for which it was collected, including to manage ongoing customer relationships, maintain account access, preserve quotation and order history, meet legal, accounting, tax, insurance and operational requirements, and resolve disputes where necessary.

Where you have an account with us, or where records are needed to allow continued access to historic quotations, orders or related account information, we may retain relevant account and transaction data on a long-term basis.

Where information is no longer required, we will delete it or anonymise it where appropriate.

11. Your rights

Subject to applicable law, you may have the right to request access to your personal information, ask for inaccurate information to be corrected, request erasure, request restriction of processing, object to processing, and request transfer of certain information to you or another organisation.

You also have the right to withdraw consent at any time where we rely on consent, although this will not affect the lawfulness of processing carried out before that consent was withdrawn.

If you would like to exercise any of your rights, please contact us at info@avxpert.co.uk and we will respond in accordance with applicable data protection laws.

12. How we protect personal information

We take appropriate technical and organisational measures to protect personal information against unauthorised or unlawful processing, accidental loss, destruction or damage.

These measures may include access controls, password protection, secure systems, trained staff and the use of reputable service providers.

13. Third-party websites and services

Our website may contain links to other websites or include content or services delivered by third parties. If you follow a link to another website, interact with embedded content or use a third-party service, that third party may collect information from you in accordance with its own privacy practices.

We encourage you to read the privacy policies of any third-party websites or services you use.

14. Complaints

If you have concerns about how we handle your personal information, we would appreciate the opportunity to address them first. Please contact us at info@avxpert.co.uk.

You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection, if you believe your data protection rights have been breached.

15. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes to our services, website, legal obligations or the way we handle personal information. Any updates will be published on this page.